The branding of SÈNE draws inspiration from the Pantone fan, reflecting the diversity of skin tones alongside the rich hues of medicinal mushrooms – the brand’s innovative core ingredient. The logo, inspired by the microscopic view of mushroom capillaries and the iconic cordyceps, conveys a research-driven, scientific spirit.

Packaging design combines sleek elegance with a scientific visual language: structured typography, laboratory-inspired details, matte finishes, and bronze mushroom illustrations symbolizing cordyceps. The inner packaging further emphasizes this connection through refined illustrations of the fungi featured in the formulas.

The launch campaign celebrates this balance – rooted in nature and green values, while presenting a world of luxury, quality, and innovation.